Onto American shelves — and selling.
End-to-end U.S. retail entry for international and emerging beauty, skincare and fragrance brands.
(And U.S. brands building in France.)
Breaking into U.S. retail is hard: compliance, pricing, buyer access, logistics — and proving sell-through once you're on shelf. Vérité is the boutique, end-to-end partner that gets you compliant, placed, and selling — across department stores, specialty beauty, e-commerce, and hospitality, hotel & spa retail.
The program — four phases
Provide a general summary of the services you provide, highlighting key features and benefits for potential clients.
Discovery & audit
readiness, compliance, pricing, and the right retailers for you.
Prepare
MoCRA compliance guidance, U.S. pricing architecture, pitch deck, samples & line-review materials
Pitch & place
targeted buyer outreach, meetings, negotiation, first purchase order.
Launch & sell
in-store ambassadors, sampling, training, merchandising & weekly reporting.
What's included:
- Compliance — MoCRA registration guidance, labeling and safety substantiation
- Pricing & margins — U.S. pricing architecture, retailer margins, MAP discipline
- Go-to-market assets — pitch deck, line sheet, samples, line-review materials
- Buyer access — warm introductions & targeted outreach to the right buyers
- Negotiation & PO — terms, logistics and a clean path to first order
- Launch & sell-through — field teams, sampling, training and weekly reportingYou contract and pay them directly.
Vérité Talent remains your recruitment liaison — ensuring reliability, professionalism, and alignment with your brand’s expectations
Ideal brand
- Founder-led beauty, skincare or niche fragrance
- Established abroad, ready to scale
- Capacity to fulfill U.S. orders
Channels we target
Nordstrom · Saks Fifth Avenue · Bloomingdale's · Sephora · Credo · Neiman Marcus · Bluemercury · Ulta · e-commerce · Hotel & resort retail · Spa & wellness · Hospitality
Pull-quote
We de-risk the buyer.
Guaranteeing professional in-store execution makes it easier for a retailer to say yes — our field teams protect their shelf space.
- Tailored & phased — pay as we deliver
- Monthly retainer (strategy & project management)
- One-time prep + success fee on placement